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Where the World’s Leading Managers and Researchers Experience the Cutting Edge

Every manager and every researcher needs to understand the rapidly changing needs of customers. Understanding what works, what doesn’t, and most importantly, what’s next is the only way to ensure success. The 2017 Frontiers in Service Conference brings the world’s leading managers and academic researchers together to prepare for what tomorrow brings.

What Service Leaders Do Differently

Learn from the Best
(Plenary Speakers for Frontiers 2017)

Sharon price john

Sharon Price John

Build-A-Bear Workshop

Adam goldstein

Adam Goldstein

President & COO
Royal Caribbean Cruises, Ltd.

Daniel hesse

Dan Hesse

CEO (2007-2014)
Sprint Corporation

Robert reiss

Robert Reiss

Host & CEO, The CEO Forum

L schlesinger

Leonard A. Schlesinger

Baker Foundation Professor, Harvard Business School

Chester elton

Chester Elton

New York Times Bestselling Author of
The Carrot Principle, What Motivates Me, and All In

Heather evans

Heather Evans

Chief Marketing Officer

V kumar

V. Kumar

Regents Professor; Richard and Susan Lenny Distinguished Chair in Marketing Georgia State University

Roland rust

Roland Rust

Distinguished University Professor and David Bruce Smith Chair in Marketing University of Maryland

Patrick struebi

Patrick Struebi

Founder & CEO
Fairtrasa International

Why New York City & Fordham University Gabelli School of Business?

Conference Co-Chairs

Lerzan aksoy

Lerzan Aksoy

Associate Dean of Undergraduate Studies and Professor of Marketing, Co-chair SERVSIG Fordham University, Gabelli School of Business USA

Timothy keiningham

Timothy Keiningham

J. Donald Kennedy Endowed Chair in E-Commerce and Associate Professor St. John’s University, Peter J. Tobin College of Business USA

Lerzan Aksoy and Tim Keiningham are New York Times bestselling authors of The Wallet Allocation Rule. They have dedicated their careers to advancing the field of service management. For their research together they have been awarded:

Conference Committee

Sertan kabadayi

Sertan Kabadayi

Director of Conference Program and Events, Associate Professor of Marketing and Marketing Area Chair, Gabelli School of Business, Fordham University USA

Mohammad nejad

Mohammad Nejad

Director of Poster Program, Assistant Professor of Marketing, Gabelli School of Business, Fordham University USA

Conference History

Founded in 1992 by Roland Rust, the Frontiers in Service Conference is the world’s leading annual conference on service research. The conference has a very global nature, and generally draws attendees from 35-40 countries or more from around the world. The conference draws a lively mix of both academics and practitioners, from a variety of backgrounds and functional disciplines.

The conference is sponsored annually by INFORMS, the American Marketing Association, and the Center for Excellence in Service at the University of Maryland, and is hosted by various organizations worldwide.

The conference is held outside the United States every third year (in recent years the conference has been held in Taiwan, Sweden, Australia, the Netherlands and Norway).

The Frontiers in Service Conference features a unique international mix of business people and academics, and a cross-functional list of topics, including service science, service innovation, service marketing, service operations, service human resources, service information technology, e-service, service innovation, and customer relationship management. Speakers at the conference include many of the world’s leading service experts, including high-ranking executives and prominent academics.


Please email us at if you have any questions or comments about Frontiers 2017.